This limited edition range of tins was designed and created to celebrate Lyle's Golden Syrup's 125th Anniversary - making it the World's Oldest Brand.

The heritage green and gold colouring was swapped, hero'ing the gold - and hand-drawn original lettering was replicated, hand-drawn again to respect the craftsmanship of the original tin design.

The range included a selection of messages to celebrate their milestone birthday and prompt the audience in alternative ways to use the product as part of their day to day lives.